Canon 5D Mark III

In my work as a film maker and videographer I come across a lot of equipment. It is virtually impossible to be in this industry and not be versatile. However, one camera that has become a favorite in the videography and photography community is the Canon EOS 5D Mark III. On almost all of the shoots I work on, this camera has made an appearance. But why is it so popular?

Perhaps the most valued feature amongst the community is the 22MP full frame sensor with the Digic 5+ processor, which work together to maintain fine detail in your images. It also has a desirable 61 point autofocus system and an impressive ISO range.  The Canon 5D is the first SLR with in-camera High Dynamic Range shooting, helping the user to get that cinematic look.  The easy to navigate menu doesn't hurt, it is perfect for brisk changes that need to be made for on the go shooting. Photographers can also conveniently compare images side by side in the playback mode.

For videographers, the Canon 5D provides many helpful features. There is a built in headphone socket for easy audio monitoring. The touch screen and dial allows for recording settings such as ISO, shutter speed and aperture to be changes easily and quickly.

Overall, the Canon 5D Mark III is popular for a reason. It arguably produces the most professional and clean images in the DSLR realm. It is powerful, fast, and durable. No matter the gig, weddings, commercials, documentaries or short films, the Canon EOS 5D is incredibly capable of getting the job done.

Why do you like the Canon EOS 5D Mark III? Let me know in the comments below!